At MommiesFirst we believe in moms helping moms!
Today, we would like to introduce you to Julie from L’il Tights by Skights.
Can you tell us a bit about your entrepreneurial story?
It was December of 2011, I was at the mall with a friend who was looking to purchase “tights” for her 16 month old son. I was shocked that they made tights for little boys, I remembered when my eldest was a toddler I would put pyjama bottoms underneath his pants to give him extra protection against the elements. My girlfriend then explained she purchases “girl tights” in neutral colours and puts them on her son. That night I went home and told myself I was going to create tights for little boys.
How do you feel your helping moms (and dads!) most?
When I created Lil’ tights by Skights I wanted to create a product that was practical, functional and affordable. As parents, we want to ensure all of our children’s needs are being met. When children feel good, parents feel great.
Parents can take comfort in knowing Lil’ tights by Skights can help to keep their wee ones legs warm.
What (or who) inspires you when it comes to creating a business committed to helping moms (and/or babies)?
One of the women I really admire is the founder of Robeez, Sandra Wilson. In 1994, Sandra was laid off due to downsizing she had a 18 month old son who she had wanted to spend more time with. I love the fact that Sandra decided to look at her current circumstance with “half –full” glasses.
She started a home based business which turned into a multi-million dollar company. In 2006 Robeez was sold to Stride Rite for 30.5 million dollars PLUS Sandra is a Canadian!! If that isn’t inspiration that I don’t know what is!!
What are some exciting new developments for your business?
Plans are to expand across Canada and into the United States. We are also working hard to break into the International scene. From what I have been told, tights for boys are very common in certain European countries and it would love to have the opportunity to introduce them to Lil’ tights by Skights.
The 2 biggest pieces of wisdom you’d impart to about being an entrepreneur?
I think one of the most important pieces of wisdom I could give to future entrepreneurs is to “just start”. Too often we have dreams and desires and instead of starting we hold onto them too afraid to start.
This could be for a number of reasons; fear, finances, time, knowledge, the list is endless. If entrepreneurs understood there will ALWAYS be times when you are fearful, have a lack of finances, don’t have enough time and have no idea what you are doing then I think they would be more likely to start.
We often look at successful businesses and say to ourselves “there is no way that I can do that” and you’re right, there is no way you could do that right NOW, but one day you can and will. All successful businesses started somewhere and I have no doubt there were times when their owners had no idea what they were doing or how they were going to achieve a certain goal. Through personal experience I know as you go, so will you grow.
Rome was not built in a day, neither will your business. Dream big, hold the vision and you will get there just as marathons are run, one step at a time.
The quote below is from the book the Alchemist by Paulo Coehlo.
“And when you want something, all the universe conspires in helping you achieve it.”
I have experienced this so called “phenomenon” countless of times where people and or circumstances have come along and aided me in achieving my dreams. They key to this is you HAVE to do the work and be consistent at it. If you do things will happen.
Some more information about Julie:
My favorite part about Lil’ tights by Skights is…the reaction I get from moms of little boys. My story and the “why” behind the creation makes so much sense to them, love it!!
When parents find out what I do, they often say: how do you manage to run business, work full time and raise two children on your own?
In my free time, I love to… read, journal and work out.
The last book I read was… The Alchemist by Paulo Coelho.
I’m dreaming of… the day I get to stand up in front of an audience of 2000 women and share with them my journey to entrepreneurship in hopes of inspiring them to live their fullest life.
With love and care,