Information We Collect
When you interact with us through the Site or by other means in relation to the Services, we may collect Personal Data and other information from you, as further described below, in order to personalize the Services we provide to you.
Personal Data That You Provide Through the Site
We collect Personal Data from you when you voluntarily provide such information such as when you register for a membership account for access to the Site and Services (for example, but not limited to, your name, information about you and/or your child, your email address and mailing address), contact us with inquiries or respond to one of our surveys.
Non-Identifiable or Aggregated Data
When you interact with the Site, we receive and may store certain personally non-identifiable information (“Non-Identifiable Information”) that is collected passively using various technologies, and which cannot presently be used to specifically identify you. MommiesFirst may store Non-Identifiable Information itself or such information may be included in databases owned and maintained by MommiesFirst affiliates, agents or service providers. This Site may use such Non-Identifiable Information and pool it with other information to track such thing as, for example, the total number of visitors to our Site, the number of visitors to each page of our Site, the domain names of our visitors' Internet service providers, and how our users use and interact with the Site. Also, in an ongoing effort to better understand and serve its customers, MommiesFirst often conducts research on its customer demographics, interests and behavior based on the Personal Data and other information provided to us. This research may be compiled and analyzed on a non-identifiable aggregate basis (“Aggregate Data”). MommiesFirst may share this Aggregate Data with its affiliates, agents and business partners. MommiesFirst may also disclose Aggregate Data statistics in order to describe our Services to current and prospective business partners, and to other third parties for other lawful purposes.
Our Use of Your Personal Data
Our Disclosure of Your Personal Data
MommiesFirst does not sell your information. There are, however, certain circumstances in which we may share your Personal Data with certain third parties without further notice to you, as set forth below:
(1)In the event of a corporate sale, amalgamation, arrangement, reorganization, dissolution or similar event, Personal Data may be part of the transferred assets.
(3)When we employ another company to perform certain business-related functions (e.g. mailing information, maintaining databases, shipping and fulfillment, and processing payments), we provide them with your Personal Data only to the extent that they need to perform their specific function.
(4)MommiesFirst may disclose your Personal Data if required to do so by law or in the good faith belief that such action is necessary to (i) comply with a legal obligation, (ii) protect and defend the rights or property of MommiesFirst, (iii) act in urgent circumstances to protect the personal safety of users of the Site or the public, or (iv) protect against legal liability.
Accessing and Modifying your Personal Data
After you register for and obtain a membership account at our Site, you will have the opportunity to review and modify your Personal Data and certain related content through your account administration page or by directly contacting us at the email address below.
Links to Other Web Sites
MommiesFirst takes reasonable steps to protect the Personal Data provided via the Site from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. However, no Internet, email or other electronic transmission is ever fully secure or error free, so you should take special care in deciding what information you send to us in this way.
Other Terms and Conditions
Your access to and use of this Site is subject to the Terms of Service.
Access to Information; Contacting MommiesFirst
The Personal Information Protection and Electronic Documents Act, S.C. 2000, c. 5 (“PIPEDA”) gives you the right to access information held about you. Your right of access can be exercised in accordance with PIPEDA. Any access request should be directed to us at the address provided below, and may be subject to a minimal fee to meet our costs in providing you with details of the information we hold about you.
If you are not satisfied with our response, you can contact the Privacy Commissioner of Canada at 112 Kent Street, Ottawa Ontario, K1A 1H3, by telephone at 1-800-282-1376, or online at www.priv.gc.ca.